APA Style

Kale, N., Ahmed, M. (2017). Introduction to Advertising : S.Y. B.M.M. : Semester - IV (Third Revised Edition). Mumbai: Vipul Prakashan.

MLA Style

Kale, N.G.., Ahmed, M.. "Introduction to Advertising : S.Y. B.M.M. : Semester - IV". Third Revised Edition Mumbai: Vipul Prakashan, 2017. Text.